Solutions: LeadGenesys Email Marketing Engine
Deeply rooted in best practices, LeadGenesys is exclusively focused on B2B
dialogue building – not just periodic email blasts. With B2C email service
providers coming under fire from ISPs, LeadGenesys boasts one of the industry's
highest deliverability rates by applying best practices to list management,
bounce processing, proprietary throttling technology, email design, subject
line testing and rules based triggering of emails based on your selling
process.
Anyone can push out email, but when it comes to rules-based nurturing of leads
and accelerating long sales cycles, you need a proven, B2B focused partner with
the technology, detailed reporting, and expertise required to foster meaningful
dialogue with prospects to drive more qualified opportunities in the funnel.
Listed below are just a few of the features built into the LeadGenesys Email
Marketing Engine:
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| Customer Success |
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| The LeadGenesys solution cost effectively complements our CRM solution to dramatically shorten our sales cycles and boost marketing ROI. Continuous refinement of marketing and lead cultivation efforts through all channels has given us a key competitve advantage." |
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Anritsu
Marketing Director |
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| Analyst Quote |
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| Marketing
and sales effectiveness (MSE) solutions have begun to gain traction as B-to-B
organizations have sought to get marketing and sales on the same page and to
eliminate the hemorrhaging of marketing budgets and sales effectiveness." |
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| Aberdeen Group |
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