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Customer Success Managers


Description: You have experience with HTML, outstanding client service skills, and understand that your success is directly tied to the success of the client. You thrive on creating value for the client - quickly and efficiently. You have at least 5 years of B2B marketing experience and consider yourself extremely knowledgeable in B2B interactive marketing best practices. With boundless energy, your ability to identify business needs and develop solutions is as strong as your exceptional communication skills. If this sounds like you, consider applying to LeadGenesys to join our growing team.

Primary responsibilities are ensuring clients optimize value and revenue.

  • Ability to provide valuable recommendations for marketing and sales
  • Develop an actionable and measurable 'success plan' to guide clients to a minimum 15% lift in revenue
  • Proactively grow relationships with key client contacts and ensure adoption at all levels
  • Understand all aspects of LeadGenesys products and how they generate accountable revenue
  • Continuously learn and apply industry best practices to client objectives
  • Excellent presentation skills and ability to foster credibility with client's directors of marketing and VPs

Qualifications: Minimum of 8+ years in business analysis in software and technology

  • Excellent business consulting skills, primarily in the ability to determine business pain points and the ability to align appropriate solution recommendations
  • Deep technology and software knowledge in CRM or Marketing Automation a strong asset
  • Experience in lead generation, demand generation and B2B marketing a strong asset
  • Exceptional client management and client services skills.
  • Exceptional communication, interpersonal and problem-solving skills.
  • Demonstrate resourcefulness, motivation, initiative.
  • Extremely high energy and stamina to perform consistently and at a high level in a very demanding environment
  • Experience with HTML design
  • University/College degree in business/marketing /engineering is required
  • MBA is an asset but not required
Apply Now >>

Inside Sales Account Managers


Description: LeadGenesys is looking for insides sales managers who have a talent for consultative sales and a strong interest in B2B marketing. The position is ideal for inquisitive listeners who are more focused on solving client problems than on making a sale. You must feel comfortable talking with marketing directors and VP about the big picture of accountable revenue generation instead of about specific product features. You will leverage the LeadGenesys Platform to see who is on the website and foster truly insightful prospect dialogue. We offer an attractive compensation package, including competitive base salary, commission and full benefits. Our culture is second-to-none. A high degree of autonomy combined with coaching when you need it.

Primary responsibilities are engaging with hand-raising prospects who are searching for a better way to boost B2B revenue and marketing ROI.

As a member of the Inside Sales Team you will prospect and qualify new business opportunities by identifying business goals and critical issues. Your goal is to sell the LeadGenesys Pipeline Builder and LeadGenesys Lite product and to work as a team with our field sales force to drive revenue and over-achieve your quota. You will be responsible for driving your own individual quota as well as identify new business opportunities for the LeadGenesys Platform within your assigned geographic territory. In this role you uncover customers' business processes using a consultative approach to improve the effectiveness of their customer acquisition into a measurable and repeatable automated process. If you are goal-oriented, resilient sales professional, look no further. Success in this role will lead to promotions into management, partner and field sales positions around the world.

  • Generate, develop and close new business. Experience selling into technology, manufacturing and services firms is a plus.
  • Meet or exceed quarterly and annual revenue targets.
  • Call on senior-level executive contacts and manage a highly consultative, sales cycle.
  • Work with LeadGenesys and partner technologies to prospect new accounts and develop relationships efficiently.
  • Work closely with prospective clients to understand their business objectives and create the most appropriate solution to meet their needs.
  • Develop deep relationships with clients, maintaining the client asset for the long term.
  • Work in a team environment with account managers to retain and grow accounts.
  • Create and manage territory and account plans.

Qualifications:

  • 2+ years' business-to-business solution selling experience, software sales or services will be an added advantage
  • Proven success in prospecting and developing a territory
  • Proven track record of succeeding quotas and goals
  • Proven success in developing new business and managing complex sales cycle, from generating leads to closing deals
  • Successful experience initiating and closing complex sales involving multiple influencers on buying decisions
  • A passion for technology
  • Exceptional written and oral presentation skills
  • Experience following a sales methodology throughout the sales cycle
  • BA/BS degree at a minimum
Apply Now >>

Senior Software Engineer (Email Marketing Application Development)


Description: You have previously architected and developed an enterprise class email delivery and reporting platform. You will be a key contributor delivering new product features and functionality. Using an agile development process and monthly releases, you will see the results of your work in the production application in a matter of months. You will be involved in all phases of the software development lifecycle: requirement analysis, design, implementation, testing, and production support.

Primary responsibilities are to ensure the email marketing functionality in all LeadGenesys Products is optimized for scalability, deliverability, and ease of use.

Qualifications:

  • Proven experience developing email marketing solutions
  • 8+ years commercial application software development
  • B.S. Computer Science or equivalent
  • 3+ years of .Net experience
  • 2+ years SAAS experience: multi-tenant, single code base deployment model
  • Salesforce.com API integration experience
  • Enterprise web application architecture experience (LAMP, J2EE, or equivalent)
  • AJAX, Javascript, DHTML programming experience
  • Object oriented design and implementation skills
  • Experience leveraging open source software
  • EXT JS user interface development experience
  • Strong oral and written communication skills
Apply Now >>

DBA / Database Developer


Description: In your role as a DBA and Database Developer, you will serve as both technical and project leader on database-focused development projects. You bring creative solutions to a diverse set of challenges and constantly strive to improve your knowledge set.

Primary responsibilities are ensuring product scalability via database and query optimization.

  • Work closely with team members to design and implement new features or upgrade existing features within the LeadGenesys product suite.
  • Modules will encompass primarily the database and business tiers. An understanding of the presentation tier is required.
  • Work alongside Architecture and DBA teams to ensure monthly product releases are optimized.
  • Gather and trend appropriate DB and server metrics.
  • Assist with the operating system and DB management system patches and maintenance procedures.
  • Assume responsibility for Development, QA and Staging database environments.

Qualifications:

  • University Degree in Engineering, Computer Science, Physics, Mathematics.
  • 4 years experience, in a corporate environment, with the MS SQL Server database engine, T-SQL, and related tools.
  • Experience with .Net and high-volume transactional database applications.
  • Experience with query tuning, physical and logical data modeling.
  • 3 years experience with a modern structured language such as Visual Basic, C++, or Java.
  • General experience with COM server-side development, Web application on IIS platform.
  • Excellent communication skills (written and oral).
  • Able to learn new concepts and apply them quickly.
Apply Now >>

B2B Marketing Best Practices Instructor


Description: Are you constantly educating yourself on B2B marketing best practices? Do you enjoy sharing your knowledge with clients and seeing significant, measurable results? Would you like an opportunity to develop an unrivaled best practices curriculum that helps LeadGenesys clients lift revenue between 15 and 45 percent? If the answer is yes, we'd like you to consider applying for this position as a true industry thought leader.

Primary responsibilities are to educate on B2B marketing best practices (internally and externally).

  • This person will be responsible for developing the internal and external curriculum for the LeadGenesys B2B marketing best practices tutorials.
  • Industry research, content development and delivery for client meetings and public sessions contributing to thought leadership.
  • Consult on strategic direction, business process alignment and marketing best practices as they relate to marketing automation, demand generation, and systematic lead nurturing.
  • Work with Customer Success Managers to review customer data, application usage, marketing objectives / initiatives and make recommendations
  • Help deliver ongoing communications on best practices to LeadGenesys customers: webinars, newsletters, whitepapers, etc.

Qualifications:

  • Advanced knowledge of best practices in B2B marketing automation, demand generation, and rules-based lead nurturing.
  • 10 + years of senior marketing experience, preferably with companies doing greater than $100M in annual revenue
  • Strong process development and management ability; ability to transform best practices and client requirements into highly efficient and executable business processes
  • Regular short stay (3 - 4 days) travel is required approximately once a quarter
  • Campaign design, management and execution, with demonstrated results
  • Strong analytical capability with over 5 years of response analysis experience
  • Executive presence with ability to lead brainstorming and interactive sessions with a worldwide audience of senior decision makers from sales and marketing
  • Ability to tie business results (revenue and cost reduction) to the marketing spend
  • Experience with multiple formats of demand generation, including, but not limited to email, website, direct mail, telemarketing, call center, broadcast, print, and PR
  • Demonstrated proficiency in email marketing best practices
  • Experience in developing lead scoring and/or nurturing programs
  • Experience with managing inside sales or telemarketing functions for generating appointments or qualifying leads
  • Experience with database management functions, including cleansing, De-duplication, validation and segmentation
  • Experience with targeting, segmenting and profiling of prospects and customers
  • Experience or knowledge of personalization, including personalized landing pages and dynamic content a plus
  • Proven ability to improve relationship and performance between the sales and marketing functions
  • Experience writing and managing marketing strategic and business plans
  • Solid communication skills - both written and oral
  • Collateral development
  • Thought leadership - proven ability to showcase expertise in multiple B2B marketing disciplines, supported by white papers, speaking engagements, publications, references
  • University/College degree in business/marketing is essential
  • Advanced knowledge of best practices in B2B marketing automation, demand generation, and rules-based lead nurturing.
Apply Now >>

Partner Success Director


Description: The Partner Success Director is responsible for defining and implementing a partner development strategy and enablement system for LeadGenesys. This person will work closely with LeadGenesys partners (CRM systems, B2B agencies and consultants, direct mailers, printers, B2B call centers, and marketing technologies) in order to improve their success with LeadGenesys.

Primary responsibilities are to build the ecosystem of LeadGenesys partners that are focused on optimizing the top of the B2B funnel.

  • Define and implement partner development strategy and enablement system
  • Establish Partner Success Plan for regular review with partners to accomplish those plans
  • Implement and manage the partner certification process
  • Champion the Partner Program internally and externally as appropriate
  • Determine qualification criteria for prospective partners and work with Channel Managers to identify and recruit partners.
  • Communicate potential program adjustments and modification to management based on partner feedback and program goal achievement.
  • Participate in strategy development and ongoing coordination of cross-functional and cross departmental efforts.
  • Provide input for continuous improvement of partner relations and internal processes/efficiencies.

Qualifications:

  • 5- 10 years experience implementing a channel program in a SAAS or software development company
  • 3-5 years of experience in managing B2B alliance partners (VAR, OEM, ISV, SI, etc.) in solution/software/technical areas
  • Excellent time management, communication, and organizational skills
  • Strong goal-oriented, high energy individual contributor and team player
  • MBA or degree with focus in business or marketing
  • Self starter and independent decision making ability
  • Familiarity with current technologies, current market trends and their application to the business function
  • Outstanding interpersonal, communications and presentation skills
  • Professional Services experience is an asset
Apply Now >>

Product Director


Description: In your role as Product Director, you will be responsible for managing the evolution of the LeadGenesys product line. Working in close coordination with the Sales, Marketing, Client Services, and Engineering teams, you will champion and manage initiatives to continue to grow LeadGenesys' product leadership in the market place. Your passion for delivering complete solutions that provide a great user experience, deliver real measurable value, and are able to meet the configurability and scalability needs of large enterprises, make you the ideal fit for this role. Your empathy for the work pressures and requirements placed on marketers makes you an ideal person to conceptualize and manage the implementation of ideas and innovations to improve their ability to manage and optimize advanced marketing campaigns. Your ability to understand the needs of a variety of user types, and coordinate their various requirements into a prioritized set of initiatives gives you an ability to excel in this role.

Primary responsibilities are to manage the evolution of the LeadGenesys product line.

  • Understand and synthesize product requirements from a variety of sources including direct feedback, surveys, analysts, marketing, sales, and client services
  • Coordinate with the User Experience group to identify the user experience requirements of each key persona type, identifying target usage cases based on user persona
  • Coordinate with Engineering to understand and incorporate scale, security, and architecture considerations into the product requirements and concepts
  • Assist the design team in creating prototypes of new functionality using web standard markup (e.g. HTML, javascript) as required. Facilitate the validation of these prototypes through detailed analysis of potential issues, sample user walkthroughs, etc.
  • Act as main point of contact and project manager for product initiatives as they move through the development, QA, beta, and release cycles
  • Coordinate with the Client Services, training, and support teams to facilitate the introduction of the product as it goes through the stages of market release and acceptance
  • Assist the Product Marketing team in their development of accurate positioning and messaging for any new product innovations to ensure maximum market acceptance and understanding
  • Act as the owner and strong advocate for product adoption in the market
  • Lead specific process initiatives within the Product Management team as the team and process grows

Qualifications:

  • University Degree, preferably in fields related to marketing or engineering
  • 4+ years experience in product management at least 2+ years in web applications
  • Strong knowledge of HTML, javascript and standard design tools (e.g. Illustrator, PhotoShop) a plus
  • Familiarity with Web 2.0 technologies
  • Experience in software development organizations is an asset
  • Experience in obtaining and synthesizing customer feedback from various sources, assessing root needs, and integrating into a cohesive design
  • Ability to understand and communicate architectural requirements, preferences, and limitations
  • Strong project management skills
  • Excellent communication skills (written and oral)
  • Hard and efficient worker
  • Able to learn new concepts and apply them quickly
  • Able to have fun while working in a close-knit team
Apply Now >>

Senior QA Analyst


Description: The Senior Quality Assurance Analyst should have at least 5 years experience in Quality Assurance or testing. The position requires the QA Analyst to gather requirements, create high level testing scenarios, test cases and run and record results. This role requires a proactive individual that can build close relationships with Product Managers and Developers.

Primary responsibilities are to ensure LeadGenesys continues monthly products releases with the highest level of quality assurance.

  • Apply test methodology, engineering and product knowledge in the design of tests and testing strategies for the analysis and qualification of products
  • Defines and tracks quality assurance metrics such as defect densities and open defect counts
  • Plans and conducts the analysis, inspection, design, test, and/or integration to assure the quality for large and complex projects
  • Develops new approaches to solve problems identified during quality assurance activities
  • Communicates significant issues or developments identified during quality assurance activities and provides recommended process improvements to management
  • Work with Product Managers to define a project's test design and manage the execution of this design
  • Supervise the execution of test cases for installation, functional, regression, usability and performance testing of on-going projects
  • Discover as a critical thinker how various stakeholders will interact with the software being tested and turn those thoughts into finding bugs, listing action items, and opening avenues of discussion
  • Report test status to Product Manager and/or QA Manager
  • Focus and educate project teams on benefits of Quality Assurance framework
  • Work closely with Development and Development Leads to ensure QA Team has visibility into what features and defects are currently being processed
  • Work closely with PM's, Development and Development Leads to share and communicate Test Designs and high level testing scenarios
  • Mentor offshore resources on product knowledge, QA training, what regression to run, and run bug reviews

Qualifications:

  • Senior QA should have at least 5 years experience in Quality Assurance work
  • Experience leading other intermediate QA analysts would be an asset
  • Excellent analytical, troubleshooting and problem solving skills
  • Good understanding of software development methodologies and quality processes
  • Experience writing high level test scenarios and test cases
  • Must be a high energy person who can handle a very dynamic environment
  • Candidate should have excellent communication, written and verbal skills.
  • Must be self starter with strong ability to work independently
  • Individual must be a team-player, quick learner and proactive
  • Experience working with .NET and Visual Basic 6 a plus
Apply Now >>



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The LeadGenesys solution cost effectively complements our CRM solution to dramatically shorten our sales cycles and boost marketing ROI. Continuous refinement of marketing and lead cultivation efforts through all channels has given us a key competitve advantage."
Anritsu
Marketing Director
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